schneck medical center: voice in your care

A brand campaign for Schneck Medical Center, Voice In Your Care highlights the importance of a patient's say in their healthcare options.

  Original concept:  Gabby Varmette, Ruzanna Rozman;  Creative director:  Kerry Broderick;  Copywriter:  Gabby Varmette;  Designer:  Ruzanna Rozman

Original concept: Gabby Varmette, Ruzanna Rozman; Creative director: Kerry Broderick; Copywriter: Gabby Varmette; Designer: Ruzanna Rozman

My Role

Campaign direction
Brand direction
Graphic design
Print design
Social media graphics
Layout

Northlich focused the campaign in Seymour, Indiana, where the medical center is located, and we designed it to encourage patients to talk to their doctors about choosing Schneck for their healthcare treatments. Deliverables included prints ads to be run in magazines and newspapers, direct mailers to be sent to consumers, a shuttle bus print, as well as testimonials from Schneck patients on social media.

Our work for the campaign was selected for these following awards: