recalibrate: body care for geeks
As part of my Package Design class, the Recalibrate project was intended to create a packaging line that differed from those existing. I was inspired by "geeks" — being one myself — and the unexpected ways I can design a package for that audience. I have found that most geeks that I know are actually some of the most hardworking people, usually at the expense of personal hygiene, which prompted me to shine light onto their passion with this project. Research, process and execution were done by myself, and I had a fun time using the products after all had been done. More about the process here.
Designer: Ruzanna Rozman
This project was selected for the following awards: